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Looks like Canada may review Google-DoubleClick along with FTC and EC

It seems that our friends up North may also be concerned about the anti-competitive impact of the Google-Double-Click merger.

CIPPIC, the Canadian Internet Policy and Public Interest Clinic, is requesting that the Canadian authorities review the Google-Double-Click merger to determine if it is anti-competitive.

  • Seems from their filing that they have similar concerns as the FTC and the EC.
  • Could this be evidence of momentum in the growing concern over this merger? Yep. 

I've done a lot of work on the facts surrounding this merger case and am very confident that the more authorities learn about the facts of the case -- the more concerned and troubled they will get about the profound and broad implications this merger portends for the future of the Internet business model for accessing content.

Google should hope for a very quick review, because they don't want government competition authorities around the world getting to know their business in detail.

Until now, Google's "black box" operation has not been opened to close government or public scrutiny. They probably will turn out to regret it.