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Google's "Total Information Awareness" Power -- A one-page graphic of all the information Google has

To help you picture both the enormity and unprecedented power of what Google knows about you and the world's information: public, private and proprietary, I have organized all the world's information types that Google collects onto a one-page chart/PDF: "Google's 'Total Information Awareness' Power."

For those who really want to understand Google and its impact on most everyone and most everything, please read and study this one-page chart/PDF, because much valuable work and insight has gone into it.

  • While the chart is visually packed with information that many may find difficult to unpack or digest, the chart itself is an apt metaphor for both how much information Google has, and also how difficult it is for all of us to get our head around all the information Google routinely collects and uses.

A short refresher on where the term "Total Information Awareness" came from and why it is aptly employed here.

What Private Information Google Collects -- A One-Page Fact Sheet

(Click here for one-page PDF version of the Google Privacy Fact Sheet)

What Private Information Google Collects

 

Why Google's Search Ad Monopoly is Understated

Google's core search advertising monopoly is understated substantially by many for several reasons.

1. Most cite second best source: Media reports tend to report the most frequent and publicized ComScore 65.1% retail market shares for Google in the U.S., not the more accurate and comprehensive Hitwise 70% retail market shares in the U.S. that the DOJ/FTC rely upon, (because Hitwise's sample size is much bigger than ComScore's.)

2.  Most don't cite total share: Media reports almost never use Google's total market share because they almost always miss or forget to add in Google's wholesale share of searches to its retail share of searches.

Questions for Google on its Latest Act of Privacide -- Part XXI Privacy vs. Publicacy series

Google's latest privacy-killing act of privacide is "Google's roving Street View spycam," which is not only taking pictures, but is also scanning to log WiFi network addresses and unique Media Access Control (Mac)addresses per Andrew Orlowski's excellent scoop at the Register.

Viacom vs Google evidence has big antitrust implications

Wow. The evidence Viacom unearthed in discovery in their $1b copyright infringement suit against Google is surprisingly damning. The evidence shows willful, premeditated, deceptive, and organized efforts by YouTube, Google and Google-YouTube to infringe copyrights for anti-competitive and financial gain.

  • Read the quote summary first here, then review the copious evidence/history in the 86 page Viacom Statement of Facts here, and then review Viacom's Summary Judgement memo of law here

So what are the broader antitrust implications of all this new and serious evidence of illegal activity and misconduct by Google-YouTube?

First, DOJ really blew it for not even asking for a second request of information on Google's acquisition of YouTube.

GBC: Google Broadcasting Co. -- world unicaster

First there was one-to-many broadcasting, then many-to-many Internet narrowcasting... now it appears we are moving next to a one-to-many GoogleNet unicasting future...

  • ...where every company and individual may simply become a subordinate channel on the Googleopoly advertising network, 
  • and where content largely would be found only via Google's mono-search guide...

To better understand this troubling ongoing transformation, connect the dots below...

Google opposes public access to Viacom-YouTube filings -- Google's Discovery Risks -- Part I

A potential flood of very illuminating documents and information about the inner workings of Google are likely to be released soon by the Federal Court hearing Viacom's $1 billion copyright infringement lawsuit against Google-YouTube, despite strong Google opposition to the court's release of the information Viacom found in "discovery."

Must-see Australian clip: joining the dots on Google

Thanks to John Simpson's post at the ConsumerWatchdog.org, which flagged this succinct and illuminating 2 min 46 sec video "produced by Hungry Beast, a weekly news show on Australian television puts Internet giant Google's huge ambitions and gargantuan reach into dramatic perspective."

THE BEAST FILE: GOOGLE from Hungry Beast on Vimeo.

It is one of the best and most accessible pieces I have seen for the average person to get a better perspective on all things Google.

Google-AdMob: An FTC Antitrust Enforcement Watershed -- Lessons from Google-DoubleClick & EU

Will the FTC strictly enforce antitrust laws in its review of Google's AdMob acquisition? Google-Admob is a watershed decision for the FTC given that:

  • Google recently blew off the DOJ's serious antitrust objections to the pending Google Book Settlement;
  • The EU opened a preliminary investigation of antitrust complaints against Google from companies in the UK, France and Germany; and
  • The DOJ had to play backstop to the FTC and block the Google-Yahoo Ad Agreement, less than a year after the FTC incorrectly assumed in their 4-1 approval of the Google-DoubleClick deal that:
    • Yahoo and others would provide sufficient competition to Google; and
    • Google acquiring DoubleClick would not "substantially lessen competition" or tip Google to a monopoly.    

A recent New York Post article: "FTC inclined to approve Google's acquisition of AdMob" states the deal "may just squeak by federal regulators."

Real Discrimination Goobris -- Google's hiding its EEO track record

Kudos to Mike Swift of the Mercury News for his important article about how Google "says the race and gender of its workforce is a trade secret that cannot be released." 

  • Google and four other Silicon Valley companies opposed the paper's FOIA request for summary equal employment opportunity data, while most other companies like Cisco, Intel, and eBay complied.

This raises some relevant questions for Google.

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Q&A One Pager Debunking Net Neutrality Myths