You are here Needed innovation that net neutrality would ban
Submitted by Scott Cleland on Fri, 2007-02-16 14:13
Qualcomm's MediaFlo subsidiary has a network innovation and will soon have a commercial offering that will make it easier to broadcast TV content to mobile phones.
Qualcomm reportedly is spending about $800m in risk capital to gain spectrum and build a mobile broadcast network for cellphones that will be able to reach about 100 million potential users in the U.S. by mid-year.
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Qualcomm plans to make money in three ways:
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By selling its innovative chip to the cellphone maker;
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By sharing ad revenue from the TV shows, and
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By collecting royalties to the technology.
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Why is Qualcomm's network innovation so valuable?
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Video is a big bandwidth hog and wireless is relatively more bandwidth-constrained than traditional broadband options.
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While the Internet and IP technology can handle short video clips like YouTube, which Verizon Wireless plans to offer, Internet or IP technology is not very good at distributing full-length TV or movie video over the Internet, a point a Google engineer recently echoed in Europe.
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Why this network innovation is so valuable is that Qualcomm has found a way to offer longer TV or movie length video to cellphones -- without degrading the speed or service of other broadband applications like voice, web surfing etc.
At the core of Qualcomm's innovation is that they are creating a parallel private broadband network or broadband "tier" that prioritizes TV/movie length video over other content and applications by diverting this selected heavy-bandwidth traffic and usage to a private network for those willing to pay extra for the special benefit.
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What's wrong with that? Nothing!
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This is precisely the type of innovation, prioritization, tiering, and content discrimination that serves consumers and keeps the Internet fast and responsive!
But wait a minute. There is a big wet blanket out there to this kind of innovation.
Net neutrality and the Dorgan-Snowe would ban this type of "network" innovation because it would be offered as part of a "discriminatory" or differential broadband service provider's offering -- that all Internet content or Internet users could not "equally" benefit from.
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Net neutrality, as Dorgan-Snowe envisions it, assumes "good" innovation only comes from "edge,"software, or online community because the network should be "dumb."
In short, net neutrality and Dorgan-Snowe would ban Qualcomm's non-neutral type of innovation in favor of Google-Youtube's supposedly "neutral" innovation.
- How does that promote a free, open and fast Internet?
- On what basis does anyone believe the Government would be good at picking what technologies or innovations consumers will most likely embrace?
Isn't it obvious that net neutrality is just a cleverly packaged, old-school, industrial policy that picks Silicon Valley and the online giants as winners and broadband providers as losers?
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